BCedX
A short read for leaders. Curated by Brian Cooke and published biweekly on Fridays. Free.
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I did not appreciate how hard it is to grow a healthy lawn until I moved to the high desert.
Growing grass in Boston where I grew up was never an issue. It rains a lot in New England and I mowed the lawn twice each week in mid-summer.
Here in New Mexico, growing grass is harder. The soil is sandy, the heat intense, and rainfall is rare.
Working in our yard reminds me, "Grass is not greener on the other side of the fence. Grass is green where you choose to water it!"
In a world that encourages near-term results, we tend to discount our leadership responsibility for a healthy, sustainable future.
Let’s recognize and prioritize big projects that make an enduring difference.
Design, engineer, and build things today that our children and their children will be thankful for!
~ bc
[art by Yo Hosoyamada]
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